And the world notices, because Google notices.
Even The Christian Science Monitor noticed (finally these old dudes woke up to something cultural! ha)
Star Trek: The Original Series first aired 46 years ago Friday, and Google is marking the occasion with an elaborate, interactive doodle that includes a number of Trek tropes, including a doomed redshirt, a chief communications officer in soft-focus, a bulkhead full of tribbles, a generic rocky planet, and a whole lot of blinking and beeping and flashing lights.
Beam us up, Google!